Preview Mode Links will not work in preview mode

Apr 20, 2018

In this episode, Jason Hewitt shares the 1885 origin of the oldest operational soft drink brand from its humble beginnings in a small town corner drug store.  The beverage brand with a somewhat curious start now enjoys a unique status as one that is bottled and distributed by regional facilities of otherwise competing...


Apr 6, 2018

Jason Hewitt explores the late 19th and 20th century history of an enduring brand of motorized bicycles that continues today. He tells of how the company formed in 1903 by best friends Bill and Arthur, later joined by Arthur's older brothers, and how it began in a modest wooden shed in Arthur's family's back yard.


Mar 29, 2018

In this episode, Jason Hewitt connects the history of the Christian and secular Easter traditions. If you've ever been curious about the connection between the egg-laying Easter Bunny and the Christian commemoration of the crucifixion of Christ, well, this episode was made especially for you.


Mar 20, 2018

Jason Hewitt uncovers the origins of a worldwide shipping brand that started in 1907 in Seattle, Washington by two 19 year-olds and a hundred dollar loan.  Join him as he reveals the history of one of America's greatest brands; one that continues to innovate the way we send and receive everything worldwide.


Feb 13, 2018

In this episode of History of the Brand, Jason Hewitt shares the story of the many cultural attributions to a common cluster of stars in the night sky, its most common name of Greek origin, and the it’s meaning to a company that refers to by a much different name; a company that has transformed the star cluster into an...